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Synergy Gets Fired Up

Jul 24, 2009

Fired Up Inc., parent of the 170-unit casual-dining Johnny Carino’s Country Italian chain, has retained Synergy Restaurant Consultants to enhance and accelerate the brand with their  menu development, unique restaurant expertise and creativity.  “At Carino’s, we maintain a very aggressive development schedule, and since we have been working with Dean and Danny, our menu efforts have been the most significant and profitable they have been in our history” says Chris Peitersen, Vice President of Culinary Operations, Johnny Carino’s Italian Executive Chef.

Fired Up Inc., parent of the 170-unit casual-dining Johnny Carino’s Country Italian chain, has retained Synergy Restaurant Consultants to enhance and accelerate the brand with their  menu development, unique restaurant expertise and creativity.  “At Carino’s, we maintain a very aggressive development schedule, and since we have been working with Dean and Danny, our menu efforts have been the most significant and profitable they have been in our history” says Chris Peitersen, Vice President of Culinary Operations, Johnny Carino’s Italian Executive Chef.

Carino’s new restaurant design and hospitality showcase emphasizes their open kitchens and the open-flame grill featured in each unit.  Synergy Restaurant Consultants developed new and innovative menu selections that took full advantage of the high profile grill. At the same time, the chain launched its first national restaurant marketing campaign. It highlights the message that Carino’s is “not your garden-variety Italian.” The restaurant openings and marketing includes television commercials, billboards and print.

“The new Carino’s Italian Grill has entered into the working partnership with Dean Small and Danny Bendas of Synergy Consulting Group.  They have been assisting us with menu development over the past 12 months and their work has been crucial to the development of our new and enhanced menu.  When given the assignment to help us with that  menu development, their passion, creativity, and understanding of our kitchen operational procedures helped to create four new menu items that have shown great success.  At Carino’s, we maintain a very aggressive development schedule, and since we have been working with Dean and Danny, our menu efforts have been the most significant and profitable they have been in our history.”  

“I would highly recommend Synergy Restaurant Consultants to assist anyone in need of menu development and kitchen operations coaching.  Their restaurant consulting work is communicated in an efficient manner and contains the thorough content we need to make it successful” exclaimed Chris Peitersen Vice President of Culinary Operations.